Ahead of the times
The path to an unusual fragrance can be quite diverse: whether the perfumer is looking for light, lemony scents in a time of opulent fragrances or perfumers work fair and sustainable in the luxurious world of fragrances. There are also trend-setting changes, which are so new, that they challenge our nose in the first place.
The pictures of the production are shown in the LUDWIG BEAUTY issue for spring/summer 2020 as well as online.
Beauty trends, expert know-how, stories and the latest beauty products — LUDWIG BECK Beauty magazine is storytelling at its best. For the anniversary issue celebrating the 30th birthday of the LUDWIG BECK Beauty department, our team went on a short journey through the past decades and takes a look at the most beautiful new products of the season.